About Sarah Jordan Associates

Sarah Jordan Associates (SJA), is a highly acclaimed management and distribution consultancy, SJA increases international sales & distribution through new market entry; ensures longevity of a brand and increased market share, significantly across that territory!

Founded in 2004, SJA is a UK & UAE based management consultancy helping global clients to increase their business success and brand reach across the Middle East and the UK.

SJA specialize in cosmetics, skincare, fragrance and FMCG and our bespoke services Include international sales & distribution management.

What We Do

We develop, implement and execute strong results driven distribution, sales & marketing strategies for launch and brand roll-out across agreed territories. We then manage that business in its entirety on behalf of the principal. Our sectors include retail, ecommerce and TV shopping.

Integrated Marketing Communications

SJA manages brand media launches. We help to get brands noticed and create a digital presence through differentiated brand positioning, competitive analysis, integrated marketing communications and social media influencers.

Our Objectives
  • Manage the sales, distribution and marketing in agreed territories.
  • Advise on registration of products and distribution agreements. Negotiate the most beneficial terms with distributors.
  • Manage distributors activity and ensure brand accounts are managed effectively.
  • Create and implement an effective roll out strategy to key store and e-commerce retailers.
  • Negotiate, implement & manage promotional/launch activity with distributors and retailers.
  • Present new NPD along with quarterly marketing strategy to retailers and distributors.
  • Monitor sales, stock level and order placements. Ensure longevity of the brand in the market place.
Our Clientele Include

Sukin, Unicskin, Murad, Trilogy• Comme Des Garçon Fragrance, Jaguar Fragrance, King of Shaves, Transformulas, We Are Paradoxx

What Our Clients Say

Tracey Woodward, Director of Innovation & Sustainability Sheridan&Co
“Sarah Jordan is a true professional who has in depth knowledge and understanding of the Cosmetics and Fragrance industry She has an established business that will deliver results.”

Stirling Murray, Founder, The Red Tree
“SJA Associates have worked for my company on several occasions and on each assignment Sarah has quickly delivered the objectives we set.”

Yolanda Cooper, Founder of We Are Paradoxx
“Sarah’s knowledge of the GCC markets has proved invaluable to us. She has provided a sound go to market strategy that immediately generated positive results and understands how to build brands for long-term success. Would highly recommend.”

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Call us on

01243 370 020

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